Mom and me at Aspen Ideas Festival, June 28, 2012
The below “Target Food, Target Audiences” post is actually something I posted recently on PepsiCo’s “Living the Promise” PepsiCo employee blog. As always, would love your thoughts!
I’m very excited to participate in the 2012 Aspen Ideas Festival, which this year brings global leaders and thinkers together to explore such important topics as “Our Planet: Life In A World With 7 Billion.”
This is a topic that’s never far from our minds at PepsiCo, where we are focused on developing products that meet the needs of the next billion consumers. One example is an initiative I am leading that’s focused on addressing the needs of people experiencing different health or life events.
Over the past year, I’ve had the privilege of leading a team that’s devoted to exploring new ways to address the nutrition needs of people experiencing specific health or life events. I’m excited to have led a conversation around this topic here at the Aspen Ideas Festival, as we continue to explore ways we will meet the needs of the next billion consumers.
Last week, I started a discussion thread on Linked In asking for women’s reactions to Ann Marie Slaughter’s article in the Atlantic, “Why Women Still Can’t Have It All.” And WOW…what a response I got! This has been an extremely controversial article that has a lot of people talking. Apparently over a million people have read the article online!
I’m really excited to be participating in the Aspen Ideas Festival this year as part of the PepsiCo delegation. If you happen to be there, please feel free to join me at the PepsiCo Cafe for a hike I’m organizing on Friday, June 29th at 8:00 am, or a group discussion about my work on exploring creative, new ways to address women’s nutrition needs on Sunday, July 1st at 4:00 pm - also at the PepsiCo Cafe. I’ll be sure to post about what I hear while there!