Check out me, doing the high jump back in high school!

Last week Gatorade, partnering with the Women’s Sports Foundation, launched an inspiring campaign “Keep Her in the Game” to raise awareness around the declining rate of female participation in sports, and the 40th anniversary of Title IX.

Studies have shown that girls who played sports from childhood have higher self-esteem and confidence than those who quit or never get involved. In addition, these girls also achieve better grades, have a higher high school graduation rate and are more likely to become future leaders. In fact, according to the Women’s Sports Foundation, 80 percent of female executives in Fortune 500 companies say that they had played sports in their youth. This initiative seeks to empower young women by encouraging them to play sports! The money raised will create programs for underserved girls and expose them to the many life lessons that participating in sports can teach, such as dedication, determination, teamwork, goal-setting, pride and the pursuit of excellence!  

I think it’s extremely important to instill these ideals in the minds of young girls so they can grow up to be healthy, successful female leaders, shaping the future of our country. That’s why I’m posting a picture of myself on my social media channels to raise awareness of this initiative. Were you a young female athlete? Or are you currently supporting a young female athlete? Join this campaign by posting your pictures on your social media pages to raise awareness in your online communities and help affect the lives of future female leaders!  You can learn more about this program or make a donation at Keep Her In The Game. 

Getting out there and staying active is important to women of all ages!